D&AD #londonisopen

Tapestry of Culture - A Celebration of Colour The concept is to symbolically represent the busy streets of London by designing six symbols to represent six of the famous monuments in London creating a universal language. Using bold, bright colours represent the diversity of communities and appealing to everyone no matter what age, gender, race or religion.

Designed with two ways of seeing.

1. View from afar (Driving) - For a driver they will just see a the poster in its entity so will only focus on the letter that will become visible with the change in colour scheme. (see above)

2. View Up close - For the person walking on the street to see a pop of colour. Each symbol is approx. 50mm diameter so may not see the letter straight away but will find it interesting enough to want to know more. (see below)

Designed to look like a length of fabric to show all the diversity there is in each of us, that everybody’s differences can come together to make a beautiful tapestry.

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